Brands that Tweet Need to Stay True

June 24, 2011 John Avery

Dear Brands, I was scrolling through Twitter on Memorial Day and noticed several of you were acknowledging the occasion: Happy Memorial Day to all our veterans! Happy Memorial Day everyone! Honoring Memorial Day, we salute all those who’ve served our country. Happy Memorial Day! Honoring all the U.S. service men and women that have proudly
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The Small Gift That Creates Big Impact for Retailers

February 2, 2011 admin

Now that the holiday season has come and gone, it’s time for retailers to step back and take stock of the madness that defines the end of each year—and guides decisions in retail marketing for the year ahead. One big surprise from 2010 came from the National Retail Federation’s Holiday Survey. It shows that the most
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